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Social media SWOT analysis: what it is and how to do it

Sprout Social

A SWOT analysis can point you toward the answers ASAP. In this guide, we’ll break down the principles of social media SWOT analysis and how performing one can result in a more actionable social strategy. What is SWOT in marketing, though? Why do a SWOT analysis on social media? Good questions!

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KoMarketing Year In Review: Top Posts & Milestones from 2017

KoMarketing Associates

These reports helped improve visibility in the B2B digital marketing community and nurture leads for the organization. Keyword SWOT Analysis: Finding Your Content Opportunities via Search Engine Land. Always feel free to reach out through Twitter , LinkedIn , Facebook , and Instagram with your comments and suggestions as well.

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Social media moderation: How to respond to world events

Sprout Social

Social media moderation is the process of controlling the wanted (positive interactions or information) versus unwanted (offensive or discriminatory content) on platforms like Facebook, Twitter or LinkedIn. Social and world events impact your presence and community. It provides your audience with a platform they can trust.

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SWOT Analysis: Is Instagram Right for Your Media Brand?

Hubspot

Not to mention, you’re likely present on other social networks like LinkedIn, Facebook, and Pinterest already. If you’re on the fence about whether to take the jump and develop an Instagram presence, the following SWOT analysis will help. The biggest strength of Instagram is its community and value proposition. Let’s get to it.

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B2B Growth Hacking – What Is It And Why Do It?

Lead Forensics

Before embarking on a growth hacking journey, it’s always a good idea to do a SWOT analysis, to figure out what’s what. An easy way to do this is to engage in online forums and on platforms where people communicate – such as LinkedIn groups, Facebook groups, Quora, etc. to meet up and brainstorm ideas together.

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A Primer on Sales Competitive Battle Cards

The Effective Marketer

– support site and forums: in some cases, especially for web-based (SaaS) products, you might find a competitor’s support website and online community. Other than Googling the heck out of your competitor, another great online tool for competitive research is LinkedIn. You get the idea.

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Blogging Benchmaks: In Search of the Missing Metrics

B2B Marketing Savvy

Acronyms: B2B Marketing Is All About Acronyms So We Made Up Our Own… SWAG (Some Wild Ass Guess)… KISS (Keep It Simple Stupid)… SWOT (Strengths/Weaknesses/Opportunities/Threats)… . Within your own trusted communities, are thought-leaders providing positive feedback and reaction?