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5 Brands Share Their Content Marketing Process

Content Marketing Institute

Quality content is “powerful enough to stop people in their tracks, make them think, and debate with themselves or others. We track and measure each post’s performance. To track these, we use a combination of Google Analytics and Looker (with the help of our data team). Click To Tweet. njellering Click To Tweet. Click To Tweet.

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Personalized Video Helps Businesses Drive Event Attendance, Recruit Students, Increase Email Open Rates by 1000%

Vidyard

Personalized video drove awareness of Marketo’s 2016 Marketing Nation® Summit and increased event registrations. The University of Waterloo’s Faculty of Applied Health Sciences more than tripled its click-to-open rate for emails to prospective students – and even brought tears to the eyes of one new student’s father. open rate, 0.7%

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Personalized Video Helps Businesses Drive Event Attendance, Recruit Students, Increase Email Open Rates by 1000%

Vidyard

Personalized video drove awareness of Marketo’s 2016 Marketing Nation® Summit and increased event registrations. The University of Waterloo’s Faculty of Applied Health Sciences more than tripled its click-to-open rate for emails to prospective students – and even brought tears to the eyes of one new student’s father. open rate, 0.7%

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Personalized Video Helps Businesses Drive Event Attendance, Recruit Students, Increase Email Open Rates by 1000%

Vidyard

Personalized video drove awareness of Marketo’s 2016 Marketing Nation® Summit and increased event registrations. For previous Advocamp promotions, Influitive had a 16.1% In fact, Marketo’s video was directly responsible for more than 50 registrations worth more than $70,000 in direct revenue. open rate, 0.7%

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

It offers extensive features for keyword research, site audits, competitor analysis, and tracking search engine rankings. Additionally, it provides social media tracking and PPC analysis, making it a versatile tool for a broad spectrum of digital marketing tasks.

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

It offers extensive features for keyword research, site audits, competitor analysis, and tracking search engine rankings. Additionally, it provides social media tracking and PPC analysis, making it a versatile tool for a broad spectrum of digital marketing tasks.

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5 Guaranteed Ways to Generate Leads with Social Media

BenchmarkONE

Unlike emails, which lack location precision or contextual data, platforms like Facebook and LinkedIn let you initiate contact with prospects based on highly specific criteria. Share and Promote Links to Gated Content. Finally, let’s talk about the best source of leads for B2B sales: LinkedIn. Let’s look at both.