Exo B2B

FEBRUARY 26, 2019

In-house video production of vlogs, hosted on video platforms like YouTube, or live-streamed are all the rage in companies. I publish a new episode everyday on the GaryVee Video Experience , which is distributed on my YouTube channel , Facebook Watch Page , and IGTV. However, this practice isn’t widespread yet.

Marketing AI 49

Marketing AI Trends Enterprise Management Forrester 49

Sprout Social

AUGUST 1, 2019

To get the most from this data, compare it against your impressions and engagement data to see if there’s a correlation between publishing behavior and engagement. In fact, 45% of people watch more than an hour of Facebook or YouTube videos a week. Look for correlations between the type of content they share and their engagement.

Facebook 79

Facebook Impressions Advertising Benchmark Ideal Customer Profiles 79

Buzz Marketing for Technology

SEPTEMBER 23, 2008

Expo Ascentium – A model for the agency of the future I spoke to the CMO, Romi Mahajan who explained Ascentium 's go-to-market strategy to me. Their CMO, Rene Bonvanie is a forward-thinking marketer who's been leading the community charge for quite some time now at places like SalesForce, SAP, BusinessObjects, and Oracle.

Web 2.0 100

Web 2.0 InsideView ROMI Enterprise Management 100

Content Standard

SEPTEMBER 10, 2016

Between this pressure to advertise and the affordable(ish) nature of advertising on social, it’s no surprise that, as The CMO Survey pointed out , “current levels of [social media] spending have witnessed a 234 percent increase [over the past even years], rising from 3.5 Social Video Begins to Beat Out YouTube.

Social Media 40

Social Media Marketing Budget Stats Social Marketing 40

Heinz Marketing

MAY 2, 2022

If you are watching and listening live on LinkedIn, or on Facebook, or YouTube, we’re very excited to have you here. I can look at profiles by GL and I can look at the analytics and I can correlate it with leading indicators, like pipeline creation, a pipeline progression, then that’s the money shot for me.

CMS Development 94

CMS Development Marketing Automation Services Lead Ranking Ideal Customer Profiles 94

Content Standard

OCTOBER 22, 2016

He urged marketers whose companies sell to that demographic to get on the platform, and to think about Snapchat as product storytelling a la Twitter meets YouTube. Turn your content into stories—Karen Guglielmo, Content Marketing Manager, Iron Mountain; Tricia Travaline, CMO, Skyword.

Marketing & Strategy 40

Marketing & Strategy Marketing Strategy B2B Marketing Work Management 40

Metadata

DECEMBER 3, 2020

My name is Dave, the CMO of a company called Privy. You can look on YouTube for it. Guillaume Cabane: It’s got to correlate really well with what’s going to happen when the revenue hits. I do see your posts every day, and very inspiring in getting us to also do something similar. So, you definitely taught me that.

Paid Content 52

Paid Content B2B B2B Thought Leadership Top of Funnel 52