Remove CMO Remove Correlation Remove Trade Show Remove Youtube
article thumbnail

9 Content Strategy Tips from MarketingProfs B2B Marketing Forum 2016

Content Standard

He urged marketers whose companies sell to that demographic to get on the platform, and to think about Snapchat as product storytelling a la Twitter meets YouTube. Gil recommended: Industry events and trade shows, using geofilters. Where can B2B brands use Snapchat marketing? Employee advocacy (Cisco does this).

article thumbnail

Yours in Marketing Episode 4 – Video Strategy with Ethan Beute

Directive Agency

Now, I think the podcast, because it’s on the go and we don’t expect people to sit down and watch this for 20, or 30, or 40 minutes or whatever, but you’ll notice a lot of podcasts are now releasing the full episode on YouTube as well. So, Ethan’s the VP of Marketing, Stephen’s the CMO.

article thumbnail

Yours in Marketing Episode 4 – Video Strategy with Ethan Beute

Directive Agency

Now, I think the podcast, because it’s on the go and we don’t expect people to sit down and watch this for 20, or 30, or 40 minutes or whatever, but you’ll notice a lot of podcasts are now releasing the full episode on YouTube as well. So, Ethan’s the VP of Marketing, Stephen’s the CMO.