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Click Fraud, Data, and PrivACY: How to Avoid PPC Fraud and Protect Your Data

B2B Digital Marketer

When it comes to click fraud , data, and privacy, most B2B companies may not put a lot of thought on what happens to it. In this episode, Navah Hopkins shares her expertise on data, privacy, ppc, click fraud, and how B2B companies can implement these in their organizations. Navah’s Twitter: [link].

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How to Use Social Media for Affiliate Marketing

Optinmonster

From recommending products in blog posts, coupon codes from influencer promos, or even simply sharing referral links between friends and family, affiliate marketing makes it easy to promote your business online, especially on social media. Social media has made it so virtually anyone can become an affiliate of your brand.

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3 predictions for online marketing in 2016

Biznology

I know for me, my core competencies are social media marketing , digital PR , influencer outreach and engagement , reputation management , and wikipedia curation services. Pop them into the comments or let me know on Facebook or Twitter. Keep your eyes on programmatic ad buying in 2016. Well, you know how it is, right?

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What is Negative SEO?

SmartBug Media

Fake Social Media Profiles: Negative reviews published on social can hurt you. Spammers often choose to attack through social media, creating accounts on Facebook or Twitter with a company’s name, and posting low-quality posts to ruin their reputation. Keep an eye on your social media mentions.

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The 25 Best Slideshare Presentations Of 2013

Marketing Insider Group

Trading Up The Chain: How To Make National News in 3 Easy Steps (Excerpt from Trust Me, I’m Lying: Confessions of a Media Manipulator) from Ryan Holiday. Everything Fake Click Fraud Fake Pages Botnets Ad Waste Reduction from Dr Augustine Fou. Did I miss any of your favorites?

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12 Marketing Metrics Your Boss Probably Doesn't Need to Hear About

Hubspot

When I first got started blogging, I would get really hyped up when people shared my posts on social media. In other words, people weren't reading my post, or even clicking into it. The more important metric to your boss isn't the impressions and clicks on the display ads -- it's the actions taken after that impression or that click.

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Giveaway Tool Showdown: 11 of the Best Online Giveaway Tools in 2023

Optinmonster

Boost Your Social Media Followers. Online giveaways and contests can quickly boost your social media followers when you offer additional entries to your giveaway in exchange for follows. Agorapulse If you’re in the market for a complete social media management tool, Agorapulse may be exactly what you need.