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How to image swap dynamic content on Apple Mail with Litmus Personalize

Litmus

An issue with using dynamic content on Apple clients is that Mail Privacy Protection (MPP) caches images—and only displays the cached image. So initially, we tried putting the tag from the rule as the background image, but found that the MPP still cached that image—at least for a period of time before the CSS was called again.

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Understanding Responsive and Hybrid Email Design

Litmus

Now that Apple’s Mail Privacy Protection dominates reading environments , email designs must accommodate several scenarios—including webmail, desktop, and mobile–often without a lot of visibility. Step 1: Set a max-width rule for larger screens Media queries allow us to specify how to style elements under certain circumstances.

Design 117
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How Litmus Created a Legendary New Year’s Eve Email (Yes, That One!)

Litmus

Step 4 Since we had moving elements each day—for example, the fireworks changed position—add visibility rules in the Day field to hide/show fireworks based on when the campaign ran. A campaign like this one requires multiple rules to make everything fit together. Otherwise, you would need a rule for that as well.

Rules 87