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15 Key Statistics Designed to Guide Successful B2B Content Marketing Programs

KoMarketing Associates

Whether you’re using content marketing to build up SEO , increase engagement on social media, or garner brand awareness, these 15 statistics will help guide you in the right direction. Content Marketing Budgeting Statistics. What’s Working in Content Marketing 2021. 2021 B2B Marketing Mix Report.

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How to Increase your Return on Investment Through Marketing Mix Modeling?

Mass Analytics

How to Increase your Return on Investment Through Marketing Mix Modeling ? Do you want to increase your profits and marketing return on investment (MROI) ? The answer lies in marketing mix modeling (MMM). . Along with this article, we will support you with additional introductory video from our Master Classes.

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Are You Delivering the Experiences Your Customers are Demanding?

Porch Group Media

Spend on social media as a percentage of the overall marketing budget continues to rise. With spend at a current rate of approximately 12% of overall marketing budget, brands expect their spend to increase over the next five years to a total of 22.5%. of the total marketing budget in five years.

Demand 69
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Aberdeen Shows How to Do Email Marketing Right

The Effective Marketer

According to the research “ email marketing’s ability to provide a high quantity of leads combined with direct revenue gains ” is what makes it still an attractive channel. In their research they also classify companies according to their results in email marketing usage. United States License. United States License.

Planning 100
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What is SaaS marketing? 12 proven tactics to create and execute your own strategy

accelerate agency

Nevertheless, to stay one step ahead of the field, you’ll need a watertight SaaS marketing plan. Marketing of any kind is all about finding ways to stand out from the crowd. Book a consultation to see how accelerate agency can scale your SaaS brand However, it’s not enough to use a standard B2B marketing strategy.

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Content Investments Effective When Aligned to Facilitate Buyer’s Journey

The ROI Guy

Marketers continue to invest a substantial portion of their marketing budget on content, with new research from the Content Marketing Institute and MarketingProfs indicating that content currently consumes 26% of marketing budgets on average. Why the proposed solution?

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6 marketing attribution and predictive analytics platforms your organization should consider

Martech

The company primarily targets CMOs, growth and demand generation executives and marketing operations executives within B2B companies. Full Circle Insights’ Campaign Attribution product helps marketers optimize their marketing mix and pinpoint which campaigns generate pipeline and revenue results. Product overview.