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Everything Marketers Need to Know About Consumer Protection & Consumer Rights

Martech Advisor

In such cases, the data should be transferred in a structured and machine-readable format. Update Your Privacy Policy. Long before CCPA and GDPR came into existence, the California Online Privacy Protection Act of 2003 (CalOPPA) made it mandatory to post your privacy policy.

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How to Ensure Accurate Results from your A/B Tests Despite Apple’s ITP

Convert

In this case, only 15.8% Visitor B clicks through from a Facebook ad to your most recent blog post and purchases: Before ITP: sale is attributed to “Facebook” After ITP: sale is attributed to “Direct” Why: the visit to the blog is not linked to the visit on another domain. You can also use the ITP Impact Calculator for this.

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Click to give with GreaterGood: Thursday’s Daily Brief

Martech

Emails, influential posts on LinkedIn, virtual product demos…all these pieces of content, all these messages, are speaking to a person. Give your business a face on LinkedIn. Chances are, those prospects and influencers are on LinkedIn. It’s not just about the content,” said Praill. Chris Wood, Editor.

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Do you have a handle on your online reputation?

Biznology

I have spent years blogging forth everything I know about online brand promotion in the form of social media marketing and digital PR; now, I will be focusing primarily on online brand protection in the form of online reputation management and online privacy protection. Why not create LinkedIn, Twitter and About.me