Vidyard

OCTOBER 9, 2014

Before they request a demo. And that’s where targeted content comes in, or so says Avanish Sahai, Chief Product Officer at Demandbase. So get this: Strongview, a customer of Demandbase and avid account based marketers, combined targeted ads with customized content to achieve some pretty eye-opening results.

Account Based Marketing 53

Account Based Marketing B2B Marketing Microsite DemandBase 53

Heinz Marketing

AUGUST 30, 2021

Every demo, every discovery call was a why. ” They don’t know how to fish, because the skill of fishing was… BDR would pump them a meeting, AE would fly in do their demo, that whole model just got broken. Jamie: Yeah, so my average buyer was the chief revenue officer, head of sales enablement, head of sales ops.

Ideal Customer Profiles 115

Ideal Customer Profiles Enterprise Management Work Management Cross-Selling 115

Directive Agency

FEBRUARY 22, 2019

DiscoverOrg – Has depth of data for verticals, locations, and contacts. Some of these include Terminus, RollWorks, 6Sense, DemandBase, and more! Why not create a LinkedIn Sponsored Content Campaign that promotes awards and achievements, case studies, new product feature releases, analyst reports, etc.?

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45