Content Marketing Institute

NOVEMBER 17, 2017

Consider these options: Create a multi-question quiz, rotating between question and answer. How often have you sat in a reception room and encountered boring brochures, outdated magazines, and a TV screen showing a 24-hour news network or the latest episode of The Price is Right? Specially produced or curated content to air on screens.

Content 101

Content Landing Pages Curation Conference 101

Sprout Social

FEBRUARY 3, 2022

Campaigns involve promoting content and creatives (think: ads, videos, photos, blog posts, copywriting) across various marketing channels (think: social media, email). . Launch a new product or service. ” or Nike’s “ Just Do It “), we typically imagine TV spots, billboards and old-school print ads in magazines.

Campaigns 132

Campaigns Planning Paid Search Agency Advertising Agencies 132

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. He was named the ‘Best Marketer’ for 2 consecutive years by B2B Magazine. Why should you follow him?

Paid Content 94

Paid Content Paid Search Agency Social Media Social Marketing 94

Liveintent

AUGUST 9, 2022

This all means that marketers have a big opportunity to get in front of new audiences with widespread, multi-channel messaging. While this approach is understandable, focusing too heavily on one channel, platform, or a small audience segment can hinder business growth. And they can do that with brand awareness campaigns.

Paid Content 62

Paid Content Brand Identity Branding Cost per Acquisition 62

Marketing Insider Group

SEPTEMBER 5, 2023

Instead of pitching your products or services directly, you’re sharing information that helps your audience understand and solve their problems through blog posts , case studies, infographics, and other forms of content. Choose the right channels. Set clear objectives. Your content should align with your goals.

Research 240

Research Content Marketing Work Management B2B Thought Leadership 240

Online Marketing Institute

NOVEMBER 8, 2010

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Earlier this year Kinaxis won B2B Magazine’s Social Media Award for Best Integrated Campaign for its social media prowess. The B2B Social Media Marketing Series is supported by IDG Enterprise.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convince & Convert

JULY 9, 2014

GrindMedia’s SURFER Magazine also launched a campaign designed to ramp up interaction going into its annual surfing awards. To build influence, Lilly Pulitzer also features gallery submissions in email marketing and paid social programs for a modern multi-channel strategy.

Brand Identity 148

Brand Identity Branding Marketing & Strategy Multi-Channel 148