Marketing Insider Group

NOVEMBER 11, 2010

The event titled “How Big Brands Use Social Media&# highlights 8 real-life social media case studies. This impression was not based on scientific surveys but on the conversations I had directly with some wonderful and interesting people. Many brands are just getting started in social media. Click here to cancel reply.

Web 2.0 100

Web 2.0 Paid Search Agency Customer Satisfaction Telemarketing 100

Marketing Insider Group

NOVEMBER 4, 2010

Here’s a great example of how one firm used segmentation to optimize their media spend and increase conversions: Mini Case Study Challenge : A large virtualization company launched a paid search campaign to generate leads for their compliance solutions for the Health Insurance Portability and Accountability Act (HIPPA).

Landing Pages 100

Landing Pages Top of Funnel Paid Search Agency Work Management 100

Marketing Insider Group

NOVEMBER 4, 2010

Here’s a great example of how one firm used segmentation to optimize their media spend and increase conversions: Mini Case Study Challenge : A large virtualization company launched a paid search campaign to generate leads for their compliance solutions for the Health Insurance Portability and Accountability Act (HIPPA).

Landing Pages 100

Landing Pages Top of Funnel Paid Search Agency Work Management 100

Marketing Insider Group

MAY 12, 2010

Whatever you do, do not assume that product brochures, customer case studies, or articles written by your boss will resonate. This is where the conversation with sales and the relationship with your vendor partners pay off. Ask your partners. Ask your current customers. Step 5: Optimize.

Lead Generation 100

Lead Generation Sales Management Lead Ranking ROI 100

MLT Creative

SEPTEMBER 30, 2010

October 1, Social Ad Summit New York, NY: At this showcase of recent case studies from agencies and brands, you’ll learn firsthand how to implement a successful social ad strategy for your organization or client. October 22-23, SocialBiz World Sonoma County, CA: A social media and Web 2.0

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Digital Asset Management 40

Marketing Insider Group

SEPTEMBER 30, 2010

Messaging and lead management are definitely important details to hammer out in the conversations as you work toward building a relationship with sales based on mutual respect and trust and driving towards a common goal of more sales. Just think of webinars, case studies, etc. Why does the sun rise in the East?

Sales Management 100

Sales Management Top of Funnel Planning Paid Search Agency 100