The Scoop on TV Today from a Data/Research Exec’s POV
Insider Interviews
APRIL 22, 2020
Since everyone in media/marketing is also playing catch up on their knowledge base and business insights, I asked Rella for a download on trends in consumption and a 101 on how media buys are planned and sold differently these days. Always wanted a solid definition of "Impression-Based Buying"?
Let's personalize your content