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Reviews and press coverage still matter for movies

Parse.ly

Notably, the film had the most article mentions and high social media traffic months prior to opening weekend. For three days after the trailer was released, from September 25 – 27 , social media drove 43% of traffic to articles about the film. Articles about Creed II also had half the social media traffic as Grindelwald.

Press 69
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Book Review: Social Media Marketing

Webbiquity

This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. Measurement: as Li notes, “Measurement comes in many different forms, from website traffic to the number of retweets your content is getting.&# Wikis (Wikipedia, hundreds of specific topic-focused wikis).

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Micro Persuasion: Three Little Tips for Capturing Info Bits Quickly

Buzz Marketing for Technology

« Measure Traffic with the Google Web Site Trends Bookmarklet | Main. Measure Traffic with the Google Web Site Trends Bookmarklet. Friendfeed will Change Journalism, PR and Marketing. Mrinal on Measure Traffic with the Google Web Site Trends Bookmarklet. Micro Persuasion. Journalism. Moblogging. Podcasting.

Tips 100
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Content Curation in B2B Marketing

Online Marketing Institute

Bruner is one of the featured experts in this report This report is written by contributor to this site BL Ochman I guess this was inevitable   From Whom We Steal: A Penny For… Adrants Adverblog Anil Dash B2Blog Big Blog Company Blog Business World Blogads BlogLogic Business Logs Business2Blog BusinessPundit Church of the Customer Concentric, (..)

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Micro Persuasion: Turn Gmail Into Your Personal Nerve Center

Buzz Marketing for Technology

Measure Traffic with the Google Web Site Trends Bookmarklet. Friendfeed will Change Journalism, PR and Marketing. Mrinal on Measure Traffic with the Google Web Site Trends Bookmarklet. Todd Sieling on Measure Traffic with the Google Web Site Trends Bookmarklet. Journalism. Moblogging. Podcasting. Reader Mail. Television.

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Best Web Presence Optimization Guides and Tips of 2010

Webbiquity

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Titles, Tags & Tweets: the Role of Search in Social Media Marketing by PR-Squared.

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Micro Persuasion: Become a Knowledge Management Ninja with Google Reader

Buzz Marketing for Technology

Tagging is an incredibly powerful tool for becoming a knowledge management ninja - especially in PR. Posted at 12:28 AM in Mobile , PR , RSS , Search , Tagging , Weblogs | Permalink. Weve all heard the buzz around UGC and UCM - User-generated content and Consumer-Generated Media - but this is far [Read More]. Embrace it.