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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

According to a survey conducted by the Word of Mouth Marketing Association (WOMM), it has been found that offline word of mouth marketing is 5x more impactful than paid media impressions. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation.

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How to Scale Up Personalization to Streamline B2B Sales Cycle

Valasys

Working with the sales team, helps marketers to understand the pain-points of the customers, their challenges & other information required for scaling up personalization to streamline the B2B sales cycle. The term marketing covers all the strategies that bring the customers to the website to complete the buying process.

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How Customer Experience Management (CXM) will become Smarter in 2020

Valasys

Understanding your customers well & delivering personalized experiences inspires customer loyalty & evangelizes others about your brands via positive Word-of-Mouth-Marketing (WOMM). Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM). Why Customer Experience Management is Important.

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4 Ways to Transcend Your Lead Generation Endeavors to Outlast Your Competitors

Valasys

Lead generation is now no longer a process to simply devise ways to collect leads which can be eventually forwarded to the sales teams, rather it has evolved in many aspects. Read more on 8 Reasons why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM). Read more on How Leveraging Video Content Boosts Organic SEO.

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How to Build Customer Loyalty with Content Marketing

Valasys

The trick lies in focusing on every part of the buyers’ journeys & accordingly designing pieces of content tailored to each of the individual buying cycles of the prospects. Read more on 8 Reasons why B2b Marketers Should Prioritize Word of Mouth Marketing (WOMM). billion in 2015 to $4.0 billion by 2020. Wrapping Things Up.

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How B2B Marketers can stay close to their Customers

Valasys

To perform a better job of selling their products to the B2B customers, marketers must understand how to talk to them & help them at the individual stages of their buying cycles. & content reflecting on positive word-of-mouth-marketing (WOMM). B2B customers value the testimonials. &

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5 Reasons to use Emotional Analytics in B2B Marketing

Valasys

The improved application of emotional analysis also known as affective computing or emotional AI enables devices to analyze, process & react to people’s moods, to optimize their personalized experiences (CX). Then, prospects would like to know about the business processes or how the businesses operate towards achieving their goals.