Content and Social Media Marketing Predictions for 2011
Avitage
MARCH 7, 2012
I’ve just read this compilation of insights and predictions published by the Content Marketing Institute (CMI).
Avitage
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New Thought Leadership Metric for Buyer Driven Markets
Avitage
JUNE 15, 2012
Buyers want relevant and actionable content that enables them to turn big ideas into operating realities. Turning those big ideas into relevant actionable content to meet the buyers’ expectations isn’t what they do. The new realities are also driving a change in buyers’ expectations.
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