Remove Buyer Intent Remove Information Remove Intent Remove Psychographics
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Why are Sales Intelligence Tools a Necessity in 2020?

SendX

Over the years, the wealth of information on the World Wide Web has proven to be a great resource for businesses around the world. Today, we are able to harness that vast amount of information to significantly enhance business productivity and functioning. This gives sales teams all the cues they need to get a prospect to book a demo.

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Beyond the Obvious – Drilling Down on B2B Buyer Personas

FunnelEnvy

Over the years, marketers built on that idea to develop buyer personas – profiles of fictional people that embody several ideal client characteristics. Creating buyer personas is a subjective and analytical process based on data and actual customers or prospects. Psychographics: Interests, values, lifestyle, personality traits.

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5 Key B2B Data Types Your SDRs Need to Excel

SalesIntel

They include information like company size, annual revenue, location and industry. Your sales team needs to have this information to effectively segment, qualify, score, and prioritize their B2B sales leads. Buyer Intent data . Your SDRs can utilize buyer intent data to quickly identify and reach ready-to-buy prospects.

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How Customer Success Can Use ‘Dark Funnel’ Data to Increase Engagement, Renewals & More

6sense

We talk a lot here about the data-realm of hidden buyer intent data we call the Dark Funnel. And we often talk about the Dark Funnel within the context of how this buyer information, when properly de-anonymized, can dramatically increase new-logo signings and revenue. Customer intent signals live there, too.

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How Customer Success Can Use ‘Dark Funnel’ Data to Increase Engagement, Renewals & More

6sense

We talk a lot here about the data-realm of hidden buyer intent data we call the Dark Funnel. And we often talk about the Dark Funnel within the context of how this buyer information, when properly de-anonymized, can dramatically increase new-logo signings and revenue. Customer intent signals live there, too.

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5 Ways to Build Better ABM Target Account Lists

PureB2B

An ICP can be as basic or as extensive as needed, and occasionally includes a few less obvious characteristics, such as client psychographics or background information that might explain why two almost identical consumers buy differently. Segment Based on Buyer Intent. Segment Based on Ease of Access.

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5 Ways to Build Better ABM Target Account Lists

PureB2B

An ICP can be as basic or as extensive as needed, and occasionally includes a few less obvious characteristics, such as client psychographics or background information that might explain why two almost identical consumers buy differently. Segment Based on Buyer Intent. Segment Based on Ease of Access.