How should B2B content differ for Business and Technical Decision Maker?
Ambal's Amusings
AUGUST 27, 2010
Content addressed to a Business Decision Maker. We asked B2B Marketing Experts the following question - "How should content that is addressed to a Technical Decision Maker be different from content that is addressed to a Business Decision Maker? Blog Marketing Interactions Twitter Ardath421. Ardath Albee.
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