ClearVoice

AUGUST 28, 2023

They’re also known as SMEs and are an important part of a brand content marketing strategy. The best SME has extensive knowledge in a particular area and adds trustworthiness to your content. When brands use an SME that resonates with their audience, they want to come back to read or watch what that expert says.

High Quality Lead 52

High Quality Lead SME Marketing Budget Creation Planning 52

Biznology

AUGUST 30, 2017

Here’s a great example from Hubspot : Tip #2: Repurpose a forum response. Tip #3: Interview an SME and upload the transcript. Have you given up asking your SMEs to write a blog post? Writing a 1,500-word blog post can take hours, especially if your SME doesn’t regularly write posts. Are you the SME?

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nDash

NOVEMBER 3, 2021

Examples: a former software developer, CPA or attorney. Example: a cybersecurity writer with 5+ years of experience. Example: a freelance writer who creates content based on interviews and/or outlines. Blog examples : Show writers what success looks like. Prices (average). Technical Expert. Topic Familiarity. Generalist.

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Top of Funnel Case Study Case Studies Work Management 98

ClearVoice

NOVEMBER 20, 2018

Let’s break those down using my bio as an example. There’s no “substance abuse” category in those industry categories , for example, so I add that info here. The best way to demonstrate this point is to show you some examples of real live bios people submitted to ClearVoice. State your areas of expertise.

Work Management 78

Work Management SME Sales Qualified Leads High Quality Lead 78

Ambal's Amusings

NOVEMBER 5, 2009

We have invited White Paper Experts to answer this query: "Give one example of your most favorite white paper and why you like it" Read on to get their insights. Jonathan kantor's Ensuring That Your White Papers Appeal to Busy Executive Readers. Shaded text boxes containing related business statistics and messages.

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Paper Enterprise Management Work Management SME 100

ClearVoice

APRIL 2, 2020

Bringing on extra help makes sense at this point in your business growth. While vetting freelancers for your projects, you’ll see these terms pop up often: generalist, journalist, influencer and subject matter expert (SME). People want to hear from people, not a business, in a time of need. But, who should you hire?

Marketing Budget Creation 127

Marketing Budget Creation Top of Funnel SME Marketing Budget 127

SmartBug Media

JUNE 3, 2020

Research can go a long way toward helping writers craft compelling content, but subject matter expert (SME) interviews help writers take their material to the next level. After my news gig, I moved to the copywriting world in 2013 and have continued interviewing people since then. For example, “Did you like the outcome?”

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