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Tomorrow People

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What is a content marketing strategy? Your checklist to secure content success

Tomorrow People

If you wanna be the best marketer with the greatest content marketing strategy in town, you should get a load of this. Start with the basics and work your way to content superstardom. What’s this content marketing strategy thing all about? Content is one of life’s essentials. Content, in all its forms, is big.

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Google+ Finally Launches Business Pages

Tomorrow People

Earlier today, Google announced the launch of Google+ Pages , or business pages for Google+. While Pages have only been released to a select few businesses, Google+ indicates that organizations will be able to create their own pages at [link]. Thanks Hubspot for this insightful post! Here's a quick video overview from Google.

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8 key tips for marketing to existing B2B customers

Tomorrow People

When it comes to B2B marketing, businesses often focus on customer acquisition. According to Harvard Business Review, boosting customer retention by just 5% can actually increase your revenue by 25% to 95%. This means B2B businesses are at risk of losing more than two-thirds (or 71%) of their customer base. How to get started.

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5 Things Every Good Community Manager Does

Tomorrow People

Many companies we work, including HubSpot, invests in employees dedicated solely to managing their social media presence. 3) Grows the Network. A good community manager should grow your networks by engaging every day online (via forums and owned communities) and offline (via events, conferences, and meet-ups). Content creation.

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5 Things Every Good Community Manager Does

Tomorrow People

Many companies we work, including HubSpot, invests in employees dedicated solely to managing their social media presence. 3) Grows the Network. A good community manager should grow your networks by engaging every day online (via forums and owned communities) and offline (via events, conferences, and meet-ups). Content creation.

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The Death of Website Design

Tomorrow People

Recent research revealed that more than half of UK businesses with fewer than 50 employees do not have a website. This is surprising at a time when £1 in every £10 is spent online (Source: Office of National Statistics) and when 78% of internet users conduct product research on the internet (Source: Hubspot).

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Zoober - Inbound Marketing Methodology to Outflank Your Competition

Tomorrow People

Staying ahead is what business is all about. In our new eGuide: Zoober - The Inbound Marketing Methodology to Outflank Your Competition , we outline the five step process you need to take make inbound marketing work in your business: What’s involved with effectively building long-term connections with your customers.