Customer Experience Matrix

FEBRUARY 4, 2009

This is a bit perplexing, since those products are at the opposite ends of the spectrum: Marketo being relatively low cost / limited functionality / easier to learn, and Eloqua being higher cost / richer functionality / takes more training. They aim to be a complete business operating system for very small companies (under 25 employees).

Demand Generation 120

Demand Generation Cost Marketing Management Demand 120

Webbiquity

DECEMBER 15, 2020

Five accounts appear to be temporarily inactive due to business impacts of the COVID-19 pandemic. Then again, the ability to grow a relevant, professional following on Twitter and drive business website traffic isn’t what it used to be. The average number of followers for these businesses is 3,572. The median is 1,150.

Enterprise Management 232

Enterprise Management Work Management Marketing Management Twitter 232

Customer Experience Matrix

JANUARY 24, 2015

GreenRope workflow GreenRope is all-in-one software sold primarily to very small businesses such as lawyers, real estate agents, consultant, coaches and membership organizations. This is very desirable for small organizations that want to automate their operations while running as few systems as possible.

Marketing Automation Services 120

Marketing Automation Services Small Business Marketing Paid Search Agency Marketing Report 120

ClickZ

MARCH 19, 2020

Brandwatch is an industry leading digital consumer intelligence company that helps marketers understand what millions of people are saying about products and brands, enabling organizations to be as “consumer fit” as possible. They make important long-term business decisions that propel them forward in their market.

CMO 103

CMO Paid Search Agency Advertising Agencies Mobile Advertising 103

Rev

NOVEMBER 20, 2018

Few business assets are more valuable than data. No to mention consultants, agencies, and other suppliers. The company has poured billions into its search business (Bing) and bought LinkedIn for $26.2B, their largest acquisition ever and one of the richest sources of B2B data in the world. Want proof?

Marketing AI 119

Marketing AI Paid Content Paid Search Agency Allocation 119

Rev

NOVEMBER 20, 2018

Few business assets are more valuable than data. No to mention consultants, agencies, and other suppliers. The company has poured billions into its search business (Bing) and bought LinkedIn for $26.2B, their largest acquisition ever and one of the richest sources of B2B data in the world. Want proof?

Marketing AI 68

Marketing AI Paid Content Paid Search Agency Allocation 68

Webbiquity

SEPTEMBER 10, 2012

Although the idea captured the imagination and interest of several brand-name organizations, the timeframe was just too tight this year to line up sponsorship. These are the leaders in the information and communications technology sector who truly “get” social media and social business. Stacey Acevero. Cindy Bates.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

Although the idea captured the imagination and interest of several brand-name organizations, the timeframe was just too tight this year to line up sponsorship. These are the leaders in the information and communications technology sector who truly “get” social media and social business. Stacey Acevero. Cindy Bates.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Metadata

FEBRUARY 16, 2021

I left right before the salesforce.com acquisition, which I’m really happy about, didn’t get trapped in that. At the end of my tenure, or we were in business analytics, business analytics platforms. I feel like what we did is we broke the old business intelligence category. And so, it’s a total pleasure.

Enterprise Management 52

Enterprise Management Paid Content Sales Management Work Management 52