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CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

Tags: Business Intelligence Data Mining.

iCrossing 100
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Sharing is how you build a Brand

Buzz Marketing for Technology

Whether you are a CMO’s of a B2C or B2B Marketing team the key in this next decade is sharing and the key to sharing is Content! The #1 question I get about Facebook Marketing (because of my book Facebook Marketing for Dummies) – is what do I do now after I set up my Facebook page for my business? Tweet This!

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4 Detective Tricks to Find Your Customers in Social Media | Social.

Convince & Convert

Flowtown is perfect for small and medium businesses ( see my review here ). Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? While this integration is intended for personal use, you can utilize it for your business, too. Rapleaf is better for larger companies.

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CMO Advice: What to look for when choosing a Social Media or Digital agency?

Buzz Marketing for Technology

I had a chance before the holiday to interview Romi Mahajan, President of KKM Group, an Advisory company focused solely on Strategy and Marketing to get his advice on what CMO’s should be looking for in an Agency. Are they siloed or do they coalesce around the business needs of their customers? active listening, 2. Tweet This!

ROMI 100
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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Should You Use Foursquare for Your Business? B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) B2B Social Media: Why Do Business Professionals Use Social Media? June 7, 2010.

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B2B marketers are stumbling in the dark

Online Marketing Institute

A new CMO walking into her new job in a B2B company ought to be able to ask for the Book of Learning and be given a big, fat ring binder (or wiki URL). Im also seeing great prospects for someone taking this, running with it, and creating their own learning culture consulting business. Thanks for a great post!

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity

Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. Despite the widespread use of the phrase “social media marketing,&# marketing is not the only business use of social media, as John Jantsch reminds us.