Circle Studio

JANUARY 10, 2020

As firms look to optimize their marketing efforts in 2020, it’s imperative that business-to-business (B2B) marketers are laser focused on doing what is most likely to drive growth and make an impact. Regardless of the MarTech, the key is to view it as a means to supporting marketing strategies and tactics, not an end in itself.

Work Management 79

Work Management Marketing Management B2B Thought Leadership Marketing Automation Services 79

Hinge Marketing

AUGUST 23, 2017

And nowhere is research a hotter topic than in the business-to-business world, where it’s a substantial factor in many firms’ prosperity. B2B marketing research is the process of uncovering insights into your marketplace by surveying a representative sample of its participants. What Is B2B Marketing Research, Anyway?

Research 94

Research B2B Marketing Sample Planning 94

MLT Creative

APRIL 25, 2011

During the recent Photoshop World in Orlando, I was selected to be part of a small focus group of alumni members for a discussion about their membership publication, Photoshop User. I sent back my responses and, in a few days, was notified that I had been selected for the focus group. A little effort goes a long way.

B2B 40

B2B B to B Advertising Agencies Focus Group 40

B2B Digital Marketer

MARCH 4, 2021

Rita Goodroe is a business strategist, international speaker and sales coach helping entrepreneurs leverage the power of curiosity to create meaningful relationships and build profitable businesses. And I started mentoring mainly women on starting and growing a business. And so my business is an internet based business.

B2B Marketing 98

B2B Marketing Social Marketing B2B Work Management 98

Marketing Graham

DECEMBER 30, 2020

Let’s get the acronyms out of the way; B2B stand for Business-to-Business, and B2C means Business-to-Consumer. The reason for the difference will become clear as I outline my opinion on how to do B2B marketing successfully. Step Three: Your Tactics and Channels. Notice the subtle difference?

B2B Marketing 59

B2B Marketing Planning B2B Marketing Analytics Tools 59

Anteriad

APRIL 25, 2023

Keeping up with the latest B2B Sales and Marketing terms is no simple task. With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. BANT stands for:  B udget – Do they have the ability to spend? 

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Keeping up with the latest B2B marketing and sales terms is no simple task. With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. BANT stands for:  B udget – Do they have the ability to spend? 

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84