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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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Instagram Responds to Privacy Policy Backlash, and Other Marketing Stories of the Week

Hubspot

Instagram Updates Privacy Policy, Begins Sharing Data With Facebook, From Marketing Land. This week, Instagram updated its privacy policy, officially allowing Facebook to share information with Instagram, and vice versa. The Business Blog Editorial Calendar Every Marketer Needs. Happy holidays, from HubSpot!

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Social Media and B2B Marketing Do Pair Well

Industrial Marketing Today

The second report on social media and b2b marketing is from HubSpot. They have compiled over 50 marketing charts and graphs based on analysis of their 2,500 business customers. Privacy Policy | Site designed by AMAInteractive a div. Don’t forget to check out Social Media Success Summit 2010. Stelzner on Vimeo. of Tiecas, Inc.

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Focus on Content in B2B Marketing

Industrial Marketing Today

Using content for inbound marketing HubSpot , calls inbound marketing as flipping traditional outbound marketing on its head. Privacy Policy | Site designed by AMAInteractive a div. .&# (See Content Marketing – The Ultimate Cheat Sheet ). Copyright © 2010 Tiecas, Inc. All Rights Reserved. of Tiecas, Inc. Resources

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How to Use a B2B Blog to Win Customers and Influence Prospects

Industrial Marketing Today

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? I say you need both. That’s all you need for now.

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Top 5 Inbound Marketing Articles to Start the Week: Geo-Marketing

Hubspot

The article breaks blogging down into 17 steps with the goal of helping beginner bloggers find everything in one place -- from food for thought for before you start blogging to ideas for remarkable content to a final checklist to run through before you publish your articles. Connect with HubSpot :

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Blog Marketing: To Do Or Not to Do?

Online Marketing Institute

The truth is that if you are in the business of providing great value to your customers, or you are solving certain problems remarkably well, blogging will enable you to communicate this to your prospects in an effective, cheap and efficient way (if youre not providing great value then you shouldnt be in business at all).