Webbiquity

MAY 10, 2011

It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 100

ROI Generation Advertising Agencies Case Studies 100

Anything Goes Marketing

MAY 1, 2007

I Plan to Increase my Lead Generation by 3 billion % in 30 days Marketers make many promises and not all of them are based on facts (I know, you're saying "really??"). From the article Business Crawls onto Web 2.0 , the path to large corporations adopting to Web 2.0. The discussions around web 2.0. Why did it fail?

Web 2.0 100

Web 2.0 RSS Wiki Trade Show 100

Online Marketing Institute

NOVEMBER 7, 2010

You will be navigating your prospects through this sea of content by leading them to the most relevant important information. Similarly we are seeing leading businesses take a similar approach to become the experts for their respective areas. Â Satisfied readers can turn into interested prospects and satisfied customers.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40