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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Jeanne posts case studies, blogs on click-through-rates, drip email marketing campaigns, ROI generations, and everything that has the keyword email marketing in it. On Linkedin, he actively posts about email templates, adaptive HTML formatting, and other aspects of email marketing. Why should you follow her? Why should you follow him?

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More For Your Clients, More For You: The Best Way to Give Your Agency an Edge This Year

Unbounce

First, by creating landing pages for their clients that get higher conversion rates time and time again. Once [clients] hear that we can go out and buy the same clicks anyone else can, there’s nothing proprietary about that, but we can leverage the PPC experience with landing page testing….That’s Especially for anything lead gen.

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Everything You Need to Know About AI Copywriting (& Get Your Content Team On Board Too)

Unbounce

Let’s start with everything you need to know and explore how you can incorporate AI into your marketing stack—without alienating your human creators: (You can also fast-track straight to your burning questions here: ). Let’s see what happens if we give the machine just a bit more info: Note: This isn’t an “about us” content template.

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Marketing, Death and Taxes

Marketing Insider Group

It seems as if the lower our outbound marketing response rates get, the greater the number of emails, phone calls, pop-up ads and other interruptions we throw at our weary populace. But let’s face it, there are marketing plans thrown on PowerPoint templates, using the latest buzz words and amazing graphics.

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How To Shorten The B2B Buyer Cycle With Landing Pages

Marketing Insider Group

5% conversion rate of mostly unqualified leads. Even with only 30% of the respondents in the target audience, conversion rates still soared 556%, based in large part on the directed paths and audience-specific messaging. The search campaign directed respondents to a topic-specific microsite that resulted in only a.5%

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How To Shorten The B2B Buyer Cycle With Landing Pages

Marketing Insider Group

5% conversion rate of mostly unqualified leads. Even with only 30% of the respondents in the target audience, conversion rates still soared 556%, based in large part on the directed paths and audience-specific messaging. The search campaign directed respondents to a topic-specific microsite that resulted in only a.5%

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11 Marketing Experts Share Their Marketing Fails (and Lessons Learned)

Unbounce

You can use different templates to quickly build customized pages that’ll give them exactly what they’re looking for. It’s something he learned after running a PPC campaign that drove to a dead 404 page. It’s frequently the difference between crash-and-burn ideas and successful ones. Keen to grow your conversion rates?

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