Madison Logic

DECEMBER 9, 2022

NEW YORK, NY — December 9, 2022 — Madison Logic , the leading global digital Account-Based Marketing (ABM) platform, today announced that it has been positioned by Gartner as a Challenger in the 2022 Magic Quadrant for Account-Based Marketing Platforms. Intent helps us further tighten our target accounts.

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Madison Logic

JULY 6, 2023

Identify and Prioritize In-Market Accounts and Buying Committee Members SMBs are increasingly researching how AI can impact their businesses, despite historically being considered a game for large organizations. According to Gartner , SMBs are defined as organizations with 100 to 999 employees.

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Madison Logic

MARCH 23, 2023

Those three key data sources include: And when combined with the first-party customer data in your CRM and MAP, marketers using ML Insights gain deeper insights to maximize their marketing spend and accelerate accounts through the buying journey. Lock up your data! billion in 2023.

Enterprise Management 52

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Madison Logic

MAY 22, 2023

It’s not that they have too little intent data, but about their struggle to turn that data into useful and actionable insights. There’s a lot of intent data out there, but the real challenge is figuring out how to make sense of it and use it effectively to achieve concrete outcomes.

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PureB2B

JULY 7, 2022

Successful businesses leverage intent data to fuel their B2B lead generation. It gives them a real advantage over the competition—stealing away in-market buyers before other brands identify them. Here’s how to shift your campaigns to intent-driven leads. What is Intent Data? Improve the Buyer’s Journey.

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Madison Logic

JULY 26, 2023

This is not a best-guess exercise; you need data to be honest about choosing in-market accounts. Combining your first-party data through customer relationship management (CRM) and marketing automation systems with third-party buyer intent data will uncover insights you probably didn’t know about your target accounts.

Account Based Marketing 52

Account Based Marketing ABM Webinar Metrics Marketing & Strategy 52

Madison Logic

MARCH 26, 2024

According to Gartner, 80% of U.S. With our proprietary engagement and intent data at your disposal, you are empowered to target your account list with speed and precision. viewers use at least one streaming TV service overall. And with 86.7%

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