ViewPoint

MARCH 6, 2014

Social distribution of content and messages isn’t considered all that effective in providing business value to companies, according to a recent analysis by Forrester Research. Following in 2nd through 7th place are paid search, email, branded communities and word-of mouth (tied), branded blogs, and online display advertising.

Paid Content 120

Paid Content Social Media Customer Surveys Paid Search Agency 120

Webbiquity

APRIL 14, 2010

10 Great B-to-B Sites by BtoB Magazine. A display of “20 Incredible Illustrative Site Designs Inspired by Nature that are sure to get your creative juices flowing&# including Studio 7 Designs , Viget Labs and meomi. 20 Incredible Illustrative Site Designs Inspired by Nature by Design Reviver. Share this on del.icio.us.

Landing Pages 100

Landing Pages Design Microsite Tips 100

Hinge Marketing

JANUARY 14, 2015

*It’s important to note that email clients can only be detected if the images in the email are automatically displayed. Outlook 2000 and Apple iPhone are two email clients that display images by default. Mail, which does not automatically display images. Make image file sizes small to ensure they appear quickly.

Email Marketing 48

Email Marketing B2B Marketing Planning Mobile Advertising 48

markempa

JUNE 7, 2005

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 " Bill addresses the following lead generation modalities; white papers, search (SEO), display ads, email newsletters and public relations.

RSS 120

RSS Lead Generation Generation B2B Thought Leadership 120

Hubspot

NOVEMBER 25, 2011

Additionally, when prospects do “bite,” many of them are willing to provide their contact information, click to obtain more valuable content, and then come back for more, illustrating the concept of effective use of social media for lead generation beautifully. Not displaying highly visible social share and follow buttons.

Social Media 28

Social Media Sales Qualified Leads Generation Media 28

Top Rank Marketing

JULY 19, 2023

Our own CEO Lee Odden recently delivered a keynote about AI’s impact on B2B marketing, presenting “ Human vs Machine: The Future of B2B Content Marketing ” during the BtoB Summit Paris 2023 conference. Market Brew @mktbrew SEO software made by search engineers, with an AI platform for SEO teams. Generative AI is a tool.

Marketing AI 52

Marketing AI Marketing Automation Services Enterprise Management Budget Programs 52

The ROI Guy

NOVEMBER 4, 2010

IDC’s most resent customer experience survey of over 200 key IT decision makers reveals that Frugalnomics is indeed in full effect. Declining from 2009 is budget allocations and spending for search ads and search engine optimization, as well as display ads. Alinean recognized by BtoB Magazine’s as one of To.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40