ConvertKit

APRIL 17, 2019

While you may want to dive head-first into setting up your email list and sending your first email broadcast, let’s pump the brakes to ensure you understand your audience on a deeper level. Each email does its job when it educates your niche audience on relevant topics while simultaneously building trust with your brand.

Ideal Customer Profiles 86

Ideal Customer Profiles Customer Surveys Focus Group Email Marketing 86

ConvertKit

APRIL 17, 2019

While you may want to dive head-first into setting up your email list and sending your first email broadcast, let’s pump the brakes to ensure you understand your audience on a deeper level. Each email does its job when it educates your niche audience on relevant topics while simultaneously building trust with your brand.

Customer Surveys 86

Customer Surveys Focus Group Ideal Customer Profiles Email Marketing 86

Content Standard

APRIL 9, 2018

Starting back in 1995, LEGO made its first foray out of the world of plastic blocks with a small educational product for Japanese audiences called LEGO Fun to Build. What felt like a strong idea on paper quickly wilted on screen. Lessons from the King of Branded Entertainment. There is no brand that does this as well as LEGO.

Brand Identity 87

Brand Identity Branding Top of Funnel Content Marketing 87

Moz

JUNE 8, 2020

Take out a pen and paper, or open a design program if you prefer, and map out the essential needs of your community. Buy Local associations Chambers of Commerce and other business associations Local government bodies and officials A formal focus group Friends and family Local reporters and bloggers Successful local business owners.

Planning 72

Planning Business Paid Search Agency Communities 72

Hubspot

AUGUST 2, 2016

They're tasked with turning brainstorming sessions and comments sourced during focus groups into campaigns that sum up everything about a brand's identity in a neat, tidy, and most importantly, interesting way. The whole thing was then broadcast live via webcam on the agency's website for anyone who was curious enough to watch.

Creativity 28

Creativity Examples Paid Search Agency Branding 28

Single Grain

AUGUST 7, 2019

Work-Related Questions: What level of education has the buyer achieved? Invest in one-on-one interviews : If you have the budget to do so, investing in focus groups or one-on-one interviews with your existing customers can provide great data for your buyer personas. No formal education. Who does the buyer look up to?

Buyer Personas 111

Buyer Personas Template Top of Funnel Work Management 111

Hubspot

APRIL 20, 2015

for producing cloth, rope, wax, oil, and paper). For example, you can smoke marijuana in a hookah, in a bong, in a pipe, or rolled up in a rolling paper or cigar wrap. (We The law mandates that all Jamestown farmers must grow marijuana plants. And within all of those broad categories, of course, there are subcategories.

Advertising Agencies 28

Advertising Agencies Paid Search Agency Work Management Marketing Management 28