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How to Make Social Proof Work Online

Writing on the Web

Social proof is such a strong trigger for online action, it’s good to know what works best for your Web content marketing strategies. Blog this on Blogger. Add this to Ning. Do some client recommendations work better than others? Share this on Bebo. Add this link to Box.net. Subscribe to the comments for this post?

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What Are Your Target Audience’s 5 Top Web Sites?

Writing on the Web

Therefore your content needs to trigger to action. Neuromarketing blog and Neuromarketing social networking site on Ning. Blog this on Blogger. Click and bye-bye. Good content builds momentum and always has an objective, according to Ann Handley and CC Chapman in their book Content Rules. Harvard Business Review blogs.

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Online Persuasion: What Do Clients Say?

Writing on the Web

It’s one of the key persuasion triggers that get people to take action. Social proof is one of the most powerful mechanisms for triggering buying decisions. Blog this on Blogger. Add this to Ning. Recommendations, testimonials and client stories are a powerful persuasion tactic. It’s called social proof.

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Neuromarketing Books for Marketing to Brains

Writing on the Web

They also founded an excellent social networking site, Neuromarkting.com , a Ning group, for people interested in how brain science can be applied to marketing. Copywriters have been using subconscious emotional triggers for a long time now with success. Blog this on Blogger. Subscribe to the comments for this post?

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Content Marketing Ideas: Rethinking Blogging

Writing on the Web

So it doesn’t matter if you’re using a traditional website platform or WordPress, or even Blogger (well, why not?), Are they able to use triggers to get us to buy stuff? Blog this on Blogger. Add this to Ning. It’s not the messenger, it’s your message. Customers rule. Share this on Bebo.

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Phony Testimonials and Dumb Social Proof

Writing on the Web

There are a couple key persuasion triggers to remember when composing sales content: Social proof. Blog this on Blogger. Add this to Ning. Not only will he not feel authentic and sincere, but depending on what the old clients say, it might not ring true for his new company, products or services. Authenticity. Share this on Bebo.

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Your Business Blog Sweet Spot: How to Find It and Keep It

Writing on the Web

In previous posts I shared how storytelling and personalization are key to creating a blog with personality, and that the biggest mistake business bloggers make is ego-centric blog posts. Therefore your content needs to trigger an action. Neuromarketing blog and Neuromarketing social networking site on Ning.