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20 Must-Have Marketing Lead Generation Tools

ClearVoice

Businesses of all shapes, sizes, scope, and industries are trying to turbocharge their lead generation efforts. Generating more leads might just require a few changes to your current sales and marketing strategy, however, generating quality leads and at scale is quite another challenge.

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33 Business Blogging Statistics

Zoominfo

60% of marketers say blog content creation is their top inbound marketing priority ( source ). 37% of marketers say blogs are the most valuable type of content marketing ( source ). Blogging and Lead Generation Statistics: 16. Companies who blog receive 97% more links to their website ( source ).

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B2B Blog Post Round-Up: Choosing Influencers & More

Zoominfo

Today’s edition features content about lead generation, data-driven recruitment, marketing influencer selection and more. 1. 5 Out-of-the-Box Lead Generation Tactics. In the world of B2B marketing, lead generation matters a lot—yet, it’s also one of our biggest challenges. Check it out!

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Why Website Copy is Different From Blog or Print Copy

SmartBug Media

According to HubSpot , 55 percent of marketers say blog content creation is their top inbound marketing priority. Meanwhile, 72 percent of B2B marketers report that having a solid content strategy has been key to their success. Although many marketers and businesses think print is dead, it’s actually very much alive.

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The Ultimate List of Marketing Podcasts

Zoominfo

Another top contender is the eCommerce Marketing Podcast by Arlen Robinson. According to the show notes on iTunes, The eCommerce Marketing Podcast walks you through everything that goes into eCommerce marketing — from inbound marketing to paid advertising to conversions. The Marketing Companion.

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Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

These vendors are quick to point out that you've already paid for the traffic to your site through PPC, SEO, interactive PR , banner advertising or other activities; their services simply help you learn more about the 97% of visitors who don't immediately convert into a lead.

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The Ultimate List of B2B Marketing Tools

Zoominfo

Market intelligence tools pull and organize data from a variety of sources into one location to help B2B marketers make more informed, strategic decisions. Marketers can leverage our extensive contact database to target ideal B2B buyers by industry, title, company location, job function, and more.