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20 Must-Have Marketing Lead Generation Tools

ClearVoice

Businesses of all shapes, sizes, scope, and industries are trying to turbocharge their lead generation efforts. Generating more leads might just require a few changes to your current sales and marketing strategy, however, generating quality leads and at scale is quite another challenge.

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33 Business Blogging Statistics

Zoominfo

Blogging and Lead Generation Statistics: 16. 69% of businesses attribute their lead generation success to blogging ( source ). Companies that blog 20 or more times in a month see the most return in traffic and leads ( source ). The post 33 Business Blogging Statistics appeared first on ZoomInfo Blog.

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B2B Blog Post Round-Up: Choosing Influencers & More

Zoominfo

Today’s edition features content about lead generation, data-driven recruitment, marketing influencer selection and more. 1. 5 Out-of-the-Box Lead Generation Tactics. In the world of B2B marketing, lead generation matters a lot—yet, it’s also one of our biggest challenges. Check it out! Continue Reading.

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Why Website Copy is Different From Blog or Print Copy

SmartBug Media

According to ZoomInfo, 69 percent of businesses attribute their lead generation success to blogging—and 57 percent have acquired a customer from their blog. In fact, HubSpot has found that marketers who prioritize blogging are 13 times more likely to see positive ROI —in the form of website traffic, lead generation, and more.

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5 Ways To Develop Your B2B Brand

Zoominfo

Author and blogger Seth Godin describes a brand as “the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.”. generate organic traffic vs. lead generation) and be able to measure and track the success of the content on each one.

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Our 5 Favorite Blog Posts From Neil Patel

Zoominfo

Digital marketing expert, Neil Patel , is a favorite here at ZoomInfo—and for good reason! Neil is a New York Times best-selling author, a leading online influencer, and he’s earned recognition from Forbes, The Wall Street Journal, and Entrepreneur Magazine among many other leading publications. You’re officially a blogger.

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The Ultimate List of Marketing Podcasts

Zoominfo

Listeners can expect interviews with authors, experts, and thought leaders sharing business marketing tips, tactics, and resources hosted by one of America’s leading small business marketing experts—John Jantsch. The hosts also share the marketing tools many other successful bloggers use to automate the growth of their business.