Writing on the Web

OCTOBER 21, 2010

Companies and brands are gathering the wrong information, because consumer surveys and focus groups can only report back what they consciously experience …and it’s falsified by biases and flaws. Blog this on Blogger. That doesn’t include marketing, advertising, etc. 8 out of 10 new product launches fail.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Webbiquity

DECEMBER 21, 2010

Marketers no longer have to rely on expensive, contrived focus groups; social media provides a vastly larger, richer, more real-world source of information. There’s no better source of information than your prospects and existing customers to help generate new product ideas. Provide customer support. Share this on Bebo.

Social Media 100

Social Media Media Business Paid Search Agency 100

Writing on the Web

JULY 7, 2010

“This product has only been used in testing and focus groups; here’s some feedback from initial reviewers.&#. Blog this on Blogger. If you protect client confidentiality, explain this and include the quote, with something that says because of ethical standards, client names cannot be revealed. Share this on Bebo.

Ning 100

Ning Advertorials Trigger Marketing Ethics 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Today I came across a comment from Adam Tinworth on the reignited debate, in certain UK circles at least, over whether bloggers can be legitimate journalists. Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Focus Group (5). Online Marketing (52).

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40