article thumbnail

The 5 Types of Blog Posts You Need to Publish for Killer Engagement Rates

BuzzSumo

According to a BuzzSumo + Mantis Research report , the marketing-focused benefits B2Bs regularly see from research they undertook and published themselves include: Traffic Social shares High-profile mentions from bloggers, influencers, media, etc. We looked at teams, individual marketers, men, women, and head honchos alike.

article thumbnail

Why Website Copy is Different From Blog or Print Copy

SmartBug Media

The differences between web-based writing and traditional writing run deep—and word count isn’t the only factor that differentiates web, blog, and print copy. Let’s take a look at how writing styles vary from website copy to blog content to print media and how you can put each to work for your marketing strategy.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Influence in Marketing: our top 30

Exo B2B

PhD and co-author of “ Strategie di marketing applicate a differenti mercati” Name: Heidi Cohen – Twitter account: @heidicohen – Website / blog: [link] Entrepreneur, blogger and speaker. He is also a lecturer, blogger and regular contributor to publications such as Inc.,

article thumbnail

Marketing is a Mindset

Ambal's Amusings

We asked Bernie Borges "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" " Bernie Borges is the Chief Find Officer of Find and Convert , an Inbound Marketing agency serving clients nationwide. Bernie is also the author of Marketing 2.0:

article thumbnail

B2B Aware: This Week in B2B Marketing - Week of 7/18/2011

MLT Creative

WEEK OF JULY 18 - 22, 2011 This week in B2B marketing we're sharing our picks for the most compelling content: suggestions for sales and marketing alignment meetings, data supporting the most effective B2B content, award winners, a Google+ overview and more. Win with B2B customers by delivering differential value. Keith Pigues.

article thumbnail

What the Future Holds for Business Blogging

Hubspot

Lately, the whole marketing community is abuzz about content. Content is a necessity for any successful inbound marketing strategy, and with more and more marketers creating it, it''s becoming increasingly difficult to stand out from the barrage of content out there -- a lot of which is, well. And rightfully so.

article thumbnail

6 Jobs the Best Social Media Managers Actually Do

Hubspot

Content is a key component in any marketing function, and social media is no exception. Even if you have dedicated bloggers and ebook writers, that content still needs to be adapted to each social network. Inbound Marketing Social Media' Here are the six roles that the best social media managers play. 1) Content Creator.