Hinge Marketing

MAY 28, 2014

Among professional services firms, one example is the use of educational content on blogs and video sites – content that is fast becoming more popular than promotional content. On the other hand, PR focuses on awareness, building relationships with stakeholders, and having a presence in social media and in the traditional press.

PR 48

PR Blogger Top of Funnel Planning 48

Hinge Marketing

DECEMBER 16, 2013

Tim had been making a name for himself in the world of conversion rate optimization when an author friend recommended him to the well-established Wiley Press publishing company. Tim estimates that he now spends 2/3 of his time educating and spreading the word, and about 1/3 working with key strategic clients. On Twitter or LinkedIn?

Ideal Customer Profiles 48

Ideal Customer Profiles Profiling Landing Pages Lead Ranking 48

Webbiquity

AUGUST 9, 2016

Influencer marketing tools can help marketers identify the most relevant and engaging bloggers, journalists, and media outlets in their specific industry segments; reach out to them more effectively; automate low-level, repetitive tasks; and track and monitor results. It has a very large database of bloggers with powerful search criteria.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

nDash

NOVEMBER 10, 2020

In a CSO Online article , he wrote: But I did notice a more negative trend with my tweets and LinkedIn posts, likes and comments. Analyzing Brian Krebs and several other well-known security bloggers, I saw even more data breach focus. Fear Is Not a Brand Differentiator. Those that thrive will do so on differentiation.”—Ted

Work Management 52

Work Management Enterprise Management Marketing Management Content Marketing 52

Hinge Marketing

DECEMBER 17, 2014

One of the most effective ways for a professional to share their specific expertise with the marketplace is through educational content : blogs, magazine articles, videos, and other forms of content designed to teach audiences useful skills and lessons related to their industries. On Twitter or LinkedIn? Let’s get started.

Work Management 48

Work Management Marketing Management Service Examples 48

Hinge Marketing

JULY 21, 2022

Their expertise is vital to differentiate your content and provide value. Press kits are also recommended and can be helpful in securing speaking engagements, podcast appearances, and guest contributions. This point underscores the importance of including educational videos and blogs on your website.

Paid Content 92

Paid Content CMS Development Lead Ranking Work Management 92

Outgrow

FEBRUARY 19, 2024

Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results. But this often looks challenging for a small business setup with various other pressing tasks. It could also aim to enhance brand awareness or provide educational value. But don’t take our word for it.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52