ANNUITAS

FEBRUARY 9, 2012

We recently had the opportunity to catch-up with our good friend and B2B Marketing Strategist, Ardath Albee. Ardath is CEO of her firm, Marketing Interactions , Inc and has over 25 years of business management and marketing experience. As a leader in this space, please define once and for all – what is content marketing?

Interactive Marketing 100

Interactive Marketing Work Management Marketing Management Emarketing 100

ViewPoint

APRIL 18, 2012

His focus in the Marketing Effectiveness and Strategy practice helps his clients achieve extraordinary results. Trip is also an author, a speaker, and a blogger. Video Marketing - A Surprising Trend. He adds that this is part of a larger, content-driven marketing trend that includes rich media.

Trends 120

Trends Practices Marketing Automation Services Work Management 120

Adobe Experience Cloud Blog

JUNE 1, 2012

by Jason Miller I’m pleased to introduce Rajesh Kadam, founder and CEO of Growth Fusion , as a guest blogger. Growth Fusion is a boutique integrated marketing agency with a strong focus on ROI-driven Customer Acquisition and Demand Generation. This trend is also true in the B2B market.

Social Media 48

Social Media Practices Marketing Automation Services Media 48

Adobe Experience Cloud Blog

AUGUST 21, 2012

by Dayna Rothman I am pleased to introduce our guest blogger, Matt Heinz. He brings more than 15 years of marketing, business development and sales experience from a variety of organizations, vertical industries and company sizes. Most of them don’t recognize the marketing roles they’re now facing. Are you taking advantage?

Work Management 48

Work Management Marketing Management Top of Funnel Lead Ranking 48

Customer Experience Matrix

SEPTEMBER 5, 2008

I have mostly been focused this week on formats for the new Demand Generation Guide. As of last week’s post , I had decided to build a list of applications plus some common issues such as vendor background, technology and pricing. The HTML that Excel generates automatically won’t work at all.)

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Work Management Marketing Management 120

The Point

MARCH 26, 2010

Published by the folks at marketing automation software company Genius.com , and authored by respected consultant, author, and blogger Ardath Albee , this is a valuable primer that would serve as a useful resource to anyone just getting started with a marketing automation system. In reality, lead scoring is highly dynamic.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Automation Lead Ranking 100

ViewPoint

MAY 16, 2011

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. I will leave the Science of Lead Generation tactics to David Zarrella, Social Media Scientist in his recent HubSpot Webinar. for each territory.

Demand 120

Demand Outgrow Blast Campaigns Trade Show 120

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. Liz also writes the Lead With Intuition blog.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. Liz also writes the Lead With Intuition blog.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

B2B Marketing Zone Posts

AUGUST 3, 2010

Best of B2B Marketing. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. July 1, 2010 to July 31, 2010. Featured Sources. Like hooking their toilet up to Twitter. Bloody great idea.

Ning 40

Ning Paid Content Facebook Sales Management 40

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

So, here are the Best of B2B Marketing for August 2010 based on on social signals. Ten social media and technology mega-trends to watch - grow - Practical Marketing Solutions , August 10, 2010 I just read a fascinating (and lengthy!) Facebook Marketing Tips and Tactics. What Goal is Your Marketing Content Achieving?

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40