Marketing Insider Group

FEBRUARY 5, 2024

DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Growth Badger) A majority of bloggers, over 50%, fall within the age range of 21 to 35 years. alone boasts approximately 32 million bloggers as of 2022. OrbitMedia) Bloggers using 7 or more images per post are 2.3

Paid Content 216

Paid Content Stats Marketing Budget Webinar Metrics 216

Hubspot

AUGUST 4, 2014

of CMOs have proven the short-term impact of marketing spend , while long-term spend dips to 29% in the latest 2014 CMO Survey. HubSpot’s CMO Mike Volpe created a primer to get you started. HubSpot’s CMO Mike Volpe created a primer to get you started. 1) Always Be Measuring. Just 36% (!!)

Advertising Agencies 28

Advertising Agencies Paid Search Agency Planning Work Management 28

Convince & Convert

APRIL 28, 2010

Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers. Also, although manual, you could pay attention to with what software your fans are posting to your Facebook fan page. Sore spot with us PR types.) Sore spot with us PR types.) Fifty percent! link] Russ Henneberry Wow.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

AUGUST 2, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Today’s stat of the week comes from the CMO Club , which is a pretty well-known marketing organization, basically did a member survey.

Paid Search Agency 115

Paid Search Agency Advertising Agencies Work Management Enterprise Management 115

Ambal's Amusings

APRIL 29, 2010

Leading Lights: Marketing and PR Strategist David Meerman Scott – video interview. Journaling software. Here is a great example of their approach to helpful content, they recently ran a poll of the top bloggers on marketing automation – on their list was one of their competitors! Ardath Albee Recommends.

Top of Funnel 100

Top of Funnel Marketing Automation Services Webinar Metrics Content Marketing 100

Hubspot

JUNE 25, 2012

Blogger Problems. Needless to say, the blogging team received a prompt email from our CMO, and some "recommendations" on how to avoid that type of problem in the future. Our sales organization gives demos of our software to people all the time. Yes, the software that powers our website. just you wait ;-). Sorry, boss.

Hubspot 28

Hubspot Paid Search Agency Advertising Agencies Landing Pages 28

KoMarketing Associates

MAY 2, 2017

Have them post about your software, products, or services on the platforms your target audiences uses most. — B2B CMO Insights (@b2bcmoinsights) April 21, 2017. Great review from one of the biggest B2B financial software platforms; [link] pic.twitter.com/XmHOyfLOpF. SignRequest is featured on FinancesOnline!

B2B Marketing 141

B2B Marketing Work Management Marketing Management B2B 141

Convince & Convert

AUGUST 26, 2010

The point of tracking software isn’t to determine how many tweets were sent mentioning a company, it’s to figure out what those tweets say, and what the business ramifications are. Too often, standard charts and graphs included in software are just that, standard. They provide numbers, not insights. Im Jay Baer.

Social Media 120

Social Media Media Webinar Metrics Work Management 120

Webbiquity

APRIL 18, 2012

Content Marketing Strategy for B2B Software Vendors: Starring the ‘New’ White Paper by Highly Competitive – Software Industry Insights. It’s an excellent article, though unfortunately Rob’s first example is Kodak. Oh well, one does not thrive by good content marketing alone.

Top of Funnel 100

Top of Funnel Tactics Content Marketing Tips 100

Convince & Convert

MAY 3, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. That could be the CEO, it could be the CMO, it could be the Director of Marketing. Click the play button to listen here: Download the audio file: [link].

Social Media 114

Social Media Media Paid Search Agency Work Management 114

Online Marketing Institute

JUNE 22, 2009

We’ve been working with the company and its CMO… Read more… Stan Woods | April 29th, 2009 | one comment Web personas and Mind Maps Like most good digital agencies, we’ve been exploring web personas for a while and we’ve found them to be a critical aid to great site design. Your department.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Webbiquity

JUNE 6, 2011

Blogger for Huffington Post and @op_editorial , Marketer, Do-Gooder, Master Surfer! An avid search marketing blogger, he’s written extensively for SearchEngineWatch, SearchEngineLand, SEORoundTable and others. CMO at EuroSpaClub International. Advisory Board Member at The CMO Club. Arik Hanson – @arikhanson.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

SnapApp

DECEMBER 22, 2016

She has blog posts about how to become a sensational blogger, interviews with marketing experts who share their most valuable advice, and so much more. Litmus is a tool you can use with your current email marketing software to test and track emails with detailed analytics. Become A Blogger. Blog Herald. Check out this resource.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48

SnapApp

DECEMBER 14, 2016

Instead of launching a new content platform, consider buying a media platform or blogger site that your audience is already engaged in. Freelance Content Creator / Blogger / Copywriter. Here's an example from the blogger survey. We all look to reviews for validation of our choice to buy and it is not any different in software.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Hubspot

FEBRUARY 11, 2013

Guest blogging is a great way to get in front of a new audience and expand your reach , so you should probably send the same exact pitch to every relevant -- and irrelevant -- industry blogger you know. Wouldn't they love to start randomly receiving your email messages about your awesome IT software? That's sure to get their attention.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28