The ROI Guy

JANUARY 20, 2011

Thursday, January 20, 2011 New TCO Calculator: EMC SMB Virtual Solutions Advisor EMC wanted a quick way for small / medium business IT executives and buyers to quantify how virtualized data center solutions could help drive capital cost savings, operations and application management savings and improved resiliency. Is Marketing Too Busy?

SMB 40

SMB ROI Marketing Budget Work Management 40

The ROI Guy

MAY 6, 2010

“Today’s business buyers are more conservative than ever, demanding that any investment they make drive tangible savings and provide quantified business advantages – a fundamental change called Frugalnomics ,“ says Tom Pisello , CEO and founder of Alinean.

Work Management 40

Work Management Marketing Automation Services Marketing Management ROI 40

The ROI Guy

JANUARY 17, 2011

Now, over 90% of B2B buyers require quantifiable proof of bottom-line impact from any significant purchase, and over 81% expect vendors to create and deliver the financial business case for most proposed purchases (IDC). Your Sales & Marketing Ready to Do Business with F. Is Marketing Too Busy? Do White Papers Still Engage?

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

The ROI Guy

SEPTEMBER 17, 2010

About Me Thomas Pisello Orlando, Florida, United States Tom Pisello is a serial entrepreneur, focused on building ventures to help companies get more business value from their IT and business investments. Your Sales & Marketing Ready to Do Business with F. Is Marketing Too Busy? Powered by Blogger.

Marketing Budget 40

Marketing Budget ROI Budget Programs Work Management 40

The ROI Guy

SEPTEMBER 28, 2010

One way to overcome these issues is via Interactive White Papers - by creating content that is dynamic, adaptive and personalized in real time , fundamentally changing the way white papers engage buyers. Your Sales & Marketing Ready to Do Business with F. Is Marketing Too Busy? Do White Papers Still Engage?

Enterprise Management 40

Enterprise Management Paper Work Management Marketing Budget 40

The ROI Guy

SEPTEMBER 10, 2010

About Me Thomas Pisello Orlando, Florida, United States Tom Pisello is a serial entrepreneur, focused on building ventures to help companies get more business value from their IT and business investments. Your Sales & Marketing Ready to Do Business with F. Is Marketing Too Busy? Powered by Blogger.

Budget Programs 40

Budget Programs Marketing Budget Work Management Marketing Management 40

The ROI Guy

SEPTEMBER 9, 2010

About Me Thomas Pisello Orlando, Florida, United States Tom Pisello is a serial entrepreneur, focused on building ventures to help companies get more business value from their IT and business investments. Your Sales & Marketing Ready to Do Business with F. Is Marketing Too Busy? Powered by Blogger.

Forrester 40

Forrester Marketing Budget ROI Budget Programs 40