Biznology

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What’s up with B2B Marketing in Argentina

Biznology

Sellers—even smaller brands—are using marketing automation like InfusionSoft, Marketo and a local provider called Doppler emBlue to conduct event-triggered campaigns. Second, inbound marketing, meaning content posted by sellers on LinkedIn and blogs. Martin: Yes, I have a B2B marketing blog , in Spanish, and welcome followers. .

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Push versus Pull Marketing: In B2B, You Need Both

Biznology

Marketo promotes it. This can be in the form of blogging, downloadable white papers, videos, infographics, and others. PR, or media relations, to persuade others to write interesting and favorable things about your products, or highlight your expertise and experience. Outbound is bad,” she said. Hubspot promotes it.