Valasys

JANUARY 17, 2020

& content reflecting on positive word-of-mouth-marketing (WOMM). As the B2B customers across the globe are increasingly researching their buying preferences using the mobile device, optimizing mobile pages may provide B2B marketers with many opportunities that they might be struggling to launch into.

B2B Marketing 64

B2B Marketing Marketing AI Marketing Management B2B 64

Valasys

DECEMBER 16, 2019

Moreover, 91% of B2B SaaS marketers prefer Facebook Ads over LinkedIn (Source: Statista). Audiences can be targeted based on their demographic, firmographic, technographic & psychographic insights as well on the basis of their past buying-behaviors & research habits.

Paid Search Agency 59

Paid Search Agency Facebook Ads B2B 59

Valasys

FEBRUARY 28, 2020

According to research by Accenture , more than 90% of companies currently have some form of customer engagement or loyalty program. The marketers can either directly answer the questions of the prospects on the platform or can write a relevant piece of content to resolve the pain-points of the customers in the form of a blog.

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

DECEMBER 20, 2019

Marketers need to break the glass ceilings associated with stereotypical B2B marketing activities & focus on creating new creative strategies to reach audiences, earn their attention & inspire actions to drive sales conversions and positive word-of-mouth marketing (WOMM) as well as retention post-purchase.

Advertising Agencies 59

Advertising Agencies Enterprise Management Work Management Marketing Management 59

Valasys

SEPTEMBER 25, 2019

Content can be syndicated in diverse forms including blog articles, articles, infographics, recordings & even the webinars & guest blogs (with the permission of the writer). Furthermore, publishers like Fortune & Huffington Post often pick content from Quora to use in their articles & blog posts.

Cost per Lead 55

Cost per Lead WOMM Webinar Metrics ROMI 55

Valasys

FEBRUARY 17, 2020

This is possible only after the marketers research about their ideal persona. Marketers need to research their target audience & understand who will be consuming their content. It helps your blog posts to gain readership, helps you to send your email newsletters & learn about social media marketing.

Distribution 52

Distribution Planning Marketing & Strategy Marketing Strategy 52

Valasys

APRIL 17, 2020

Creating valuable and contextual pieces of content that the customers can rely on helps the brands in innumerable ways, be it driving optimized sales revenue, attracting positive word-of-mouth marketing (WOMM) or building a strong reputation across omnichannel. Do your homework and research information about specific organizations.

Content Marketing 59

Content Marketing Planning Business Work Management 59

Valasys

AUGUST 6, 2019

The targeting technics in marketing are broadly divided based on those meant for aiming demographics, psychographic & behavioral insights, firmographics, technographics, and past-buying habits of the customers as well as the research methodologies employed by them. This is where positive Word-of-Mouth Marketing steps in.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

SEPTEMBER 20, 2019

Viral content can be created in innumerable forms including the creation of blog content for virility. In fact, according to a study by HubSpot 55% of marketers stated that blog content creation is their top inbound marketing priority. In this post, we are sharing 10 tips for architecting a viral content strategy.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40

Valasys

JULY 25, 2019

Modern websites of businesses, social media channels, blogs, email marketing & content marketing strategies all of these are intertwined & with & guarded by the Inbound Marketing practices. Such a tactic ensures that a blog regains its vitality & its resourcefulness is restored for the buying prospects.

Inbound Marketing 45

Inbound Marketing B2B Marketing Marketing AI WOMM 45