How to craft successful go-to-market (GTM) strategies for startups
Tomorrow People
SEPTEMBER 27, 2022
Are they trying to grow by simply by promoting their existing products, or by divesting into a new market completely? When you reach out to them (whether it’s via LinkedIn, email or online forums), the key is to clearly communicate your intentions and highlight why they would want to participate in your research. Recruit interviewees.
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