Remove Blog Remove Event Marketing Remove SEO Remove WOM
article thumbnail

B2B Lead Generation Blog: Word-of-mouth marketing gets BtoB people buzzing

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « MarketingSherpas 10 Best Blogs for 2005: B2B Lead generation blog wins honorable mention again! Richard Karpinski wrote the piece which, from what I can tell, is one the the first articles on WOM for B2B marketers.

article thumbnail

B2B Lead Generation Blog: Social Media Pundits Disconnect from B2B Marketing

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I read a good article on " What’s Wrong With Social Media For B2B Marketing " by John Miller who also writes the Modern B2B Marketing blog. John lists about 80 of them on his blog.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

B2B Lead Generation Blog: Lead Generation via Industry Experts

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Look at speakers at industry events, authors, bylines and contributed articles in trade journals, and blogs. Look at speakers at industry events, authors, bylines and contributed articles in trade journals, and blogs.

article thumbnail

B2B Lead Generation Blog: Word of Mouth Marketing relies on reputation not branding

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « New PDF Tracking Gives Us Pause | Main | Podcast: Landing Pages for Lead Generation » Word of Mouth Marketing relies on reputation not branding The premise of my post is that B2B marketing and B2C marketing are different.

article thumbnail

B2B Lead Generation Blog: How to leverage word of mouth for more leads

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. To be effective at word-of-mouth (WOM) he recommends, "a word-of-mouth process” (WOMP). To be effective at word-of-mouth (WOM) he recommends, "a word-of-mouth process” (WOMP).

article thumbnail

B2B Lead Generation Blog: Using thought leader content as a lead generation tool

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. This is especially important in generating postitive word of mouth (WOM) too. This is especially important in generating postitive word of mouth (WOM) too.

article thumbnail

B2B Lead Generation Blog: Tips for better webinars, webcasts and improved ROI

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. The results. The results.

Webcast 120