Content Marketing Institute

DECEMBER 19, 2017

Even a simple, high-level inventory – a documented list of the content published, the topics covered and when, the formats of each piece, and the platforms where the assets were distributed – can help you track down the materials you have to work with, and make it easier to compare their relative performance as a next step. Repackaging.

Curation 94

Curation Process Lead Ranking Lead Scoring 94

Single Grain

NOVEMBER 16, 2023

Utilizing content marketing enables companies to craft informative materials like blog posts, white papers, and tutorials. Content marketing, encompassing blog posts and various content formats, plays a pivotal role in boosting a SaaS company’s search engine rankings.

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

Directive Agency

MAY 9, 2017

Here’s a sample of daily inputs for a high-performing VP of Marketing: Assign Daily Objectives For Each Team Member. New opportunity identification in SERPs. Now it’s time to document the firmographics of your target market and build personas and psychographics of your audience for the entire organization.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

ClearVoice

MARCH 3, 2020

Content creation is the intentional, strategic process of crafting text and visuals that align with the core interests of your audience and brand to reach documented business goals. As you dream of how to navigate your next content marketing campaign, go all-in with a success mindset — and documented process. Have you defined them?

Marketing Budget Creation 114

Marketing Budget Creation Process Top of Funnel Marketing Budget 114

Anteriad

APRIL 25, 2023

Blog A regularly updated website or web page. Content Content – whether a blog or social media post, a photo, a podcast, a video, or a slideshow –is information that engages people and encourages traffic to a website. It could be a report, a document, or any other connecting block of an overall project. See White Hat SEO.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Blog A regularly updated website or web page. Content Content – whether a blog or social media post, a photo, a podcast, a video, or a slideshow –is information that engages people and encourages traffic to a website. It could be a report, a document, or any other connecting block of an overall project. See White Hat SEO.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

SnapApp

JULY 7, 2017

That kind of personalized experience is something no blog post can offer. . . Recently, after clicking on a Facebook ad for a product I've been considering, I was offered the chance to complete an interactive quiz to help the seller best identify which version of the product would be best suited for my particular needs. Aubrey Beck.

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

Directive Agency

JULY 26, 2016

Also, be sure to read the reviews from 3rd party sites like Yelp, Facebook, Google, BBB.org, etc. Your SEO should be able to provide you clear, transparent documentation as to what they’re working on. Ask for links, examples and documentation… if they’re running a good operation they should be able to provide regular updates. #5.

Paid Search Agency 76

Paid Search Agency Advertising Agencies Ad Agencies SEO 76