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24 Favorite Inbound Marketing & Digital Media Buying Tools That Don’t Include Google

NuSpark Consulting

Acquisio has robust automated bid management tools, and does include integrations with Google Analytics, Trade Desk (for display), and Doubleclick. Doubleclick. I use it to buy display, video, social ads, and mobile ads, amny times on a CPA basis. Online Display. Retargeting.

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How to Launch a TikTok Ads Campaign for E-commerce

Single Grain

According to TikTok , they create a lookalike audience after analyzing user attributes such as: demographics. Traffic : You will get the lowest CPC, ideal for driving traffic to your landing pages, product pages and blog posts. operating system. interests, etc. …from the custom audience you created.

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What Is an Ad Network? Definition, Types, and Examples

Martech Advisor

Cost-per-acquisition (CPA). For example, a hotel chain might want to embed ad content on travel blogs, paying a commission whenever there is a click-through on the ad. Brands such as Netflix that are targeting a massive audience, cutting across demographic barriers, have successfully used pop traffic. Viewable CPM (vCPM).