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What is Negative SEO?

SmartBug Media

Duplicate Content: Copying and pasting your content, and publishing it on multiple sites all over the internet is one of the easiest methods spammers use to penalize your site. Fake Social Media Profiles: Negative reviews published on social can hurt you. This post was originally published in December 2014 and has been updated.

SEO 66
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Video Measurement Is Broken. Here’s How to Fix It

Contently

With a blog post, you know what to look for: readers. That inconsistency forces publishers to guess what’s working, what’s not, and what’s just flat-out illogical. The metric consolidates the information into a rating between zero and 100, giving publishers and advertisers an easy way to measure complex insights.

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SEO vs. SEM: Combining the Two to Maximize SERP Real Estate

Brightedge

Some off-page SEO strategies include backlinking and guest blogging. This can be due to click fraud. Competitors may see your ad and click into it to inflate the number of clicks on your ad costing your company more ad spend. SEO includes both on and off-page elements.

SEM 69
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The 25 Best Slideshare Presentations Of 2013

Marketing Insider Group

So I looked through the most popular presentations published in the last 12 months and picked the top 25 slideshare presentations of 2013 for business leaders, marketers and growth hackers. Everything Fake Click Fraud Fake Pages Botnets Ad Waste Reduction from Dr Augustine Fou. Check this one out and his others.

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CPA – The Holy Grail of Online Advertising?

readwrite

into testing whether CPA is good for publishers, then we’ll explain the theory behind it. The following CPA feasibility test enables publishers to calculate which form of. With the help of past performance data, publishers can develop benchmarks to determine. average publisher, then it is a risk. publishers.

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The Top 14 Enterprise-Scale Digital Marketing Solutions

Oktopost

It provides tools and resources for finding relevant social media conversations, facilitating employee advocacy efforts , and publishing. Is click fraud bringing your PPC campaigns down? While you might be most familiar with WordPress as a platform for blogging, it can be used for much more. ClickCease.

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How to Create a Killer SaaS Content Marketing Strategy

Single Grain

To help deal with this, companies such as Helium 10 invest heavily in content marketing, producing near-daily blog articles to educate their users: Dive Deeper: How to Set Up Your E-commerce Product Page for Maximum Conversions. Dive Deeper: 30 Ways to Come Up with Great Ideas for Your Blog Posts. Writing and SEO. A) Airstory.