Remove blasts insert spam integrations
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The Marketer’s Guide to Getting Leads Through Sales Automation

Marketing Insider Group

Unlike yesterday’s robocalls or email blasts, today’s sales automation all boils down to personalization. Even better, some sales automation programs allow you to integrate them with your content marketing platform. That’s just the tip of the iceberg. Taking a silo-free approach to sales automation can also boost revenue.

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16 Things People Really Hate About Your Email Marketing

Hubspot

If CAN-SPAM laws aren't enough to deter you from emailing people who haven't explicitly asked to receive email from you, remember that emailing a cold list will also result in some pretty paltry metrics; since they haven't indicated interest in you, your open and click-through rates will be much poorer than with an opt-in list.

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Video Email Marketing: How to Boost Your Sends with Video

Vidyard

It’s easy to insert and track videos in email, especially with a video platform. Video platforms like Vidyard integrate to all the top email marketing tools like Hubspot, Marketo, Act-On, Eloqua, and more. Simply upload your video and you’ll have the option to insert it when you create an email campaign. Newsletters.

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An Introduction to Sales Enablement – Webinar Transcription

Lead Liaison

So we like to say that those kinds of company, they’re just sending out email blasts. They’re doing very basic marketing around email but they’re blasting their database. I don’t like to eat dog food or be blasted, like I mentioned earlier. Number one, nothing was integrated with marketing automation.

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Video Email Marketing: How to Use Embedded Video to Boost Sends

Vidyard

It’s easy to insert and track videos in email, especially with a video marketing platform. How to Attach Videos to Your Emails How to Add Video to Email with a Video Platform Video platforms like Vidyard integrate to all the top email marketing tools like HubSpot, Marketo, Act-On, Eloqua, and more. higher click-throughs.

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Boost Email Relevancy With Dynamic Content

Industrial Marketing Today

Dynamic content will automatically insert relevant content within your emails based on trigger rules and segmentation that you set up. Whenever you are tempted to use “batch and blast” emails, stop! Otherwise you will continue to see declining open and click through rates, increasing number of opt outs and SPAM complaints.

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How to Nail B2B CTAs: Email, Social, Blog, & Web

SnapApp

Let’s check out some CTA strategies that can be utilized on four different channels – email, website, blog, and social media – and then outline some ideas to integrate into your own content promotion campaigns. No, not like the spam chain mails your grandmother sends you. Email Call-to-Action Strategy. Plain Text Email CTAs.