Remove best work

B2B Memes

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Curation: Add Value and Pass It Along

B2B Memes

Hammock’s guideline for avoiding this fix seems pretty clear: If you can’t add value to a story, just link to it. The best recent example, perhaps, comes from Kashmir Hill’s Forbes.com story last February recapping Charles Duhigg’s New York Times article on consumer marketing and data mining.

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Social Media and Ethics: An Interview with B2B Editor Maureen Alley

B2B Memes

They strive to stand where the influencers are so they are recognized for their work, develop a reputation, and get word-of-mouth marketing. They use it to find what CAD software is best, and to share projects they’ve just finished, and even press coverage they’ve received. Again, I try my best to keep RD+B to straight reporting.

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Should You Edit Guest Posts? 5 Tips for Better Copy

B2B Memes

If you plan to use guest posts on your blog, you should publish submission guidelines. But more importantly, by setting the ground rules and expectations clearly in advance, guidelines serve an important editorial function. It’s important, though, to keep the tone of your guidelines positive. Give fair warning. Choose wisely.

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