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The Ultimate Guide to TV Ads

Hubspot

A coverage map (or just coverage) represents the percentage of households or people receiving a particular broadcast signal within a geographic area. TV sweeps determine station ratings, which is why stations usually run their best programming during the first few weeks of each sweeps quarter. Broadcast / Cable TV Ad.

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

Chuck is Director of the Center for Media Research, MediaPost Communications, a NY Times Business best-selling author, CEO of Mobile Future Institute and mobile advocate. He is an attorney, social media best practices strategist and adjunct professor at Rutgers University. Chuck Martin – @chuckmartin1. Glen Gilmore, Esq.

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