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best-practice

Chris Koch

Blog

Practices

Twitter

Three steps for B2B marketers to build a personal social media presence

Chris Koch

JUNE 26, 2009

But his personal presence in social media is based on sharing best practices in B2B and social media generally—there’s nary a mention of his company or his day job. One of the best ways to start is with RSS. SharpReader is more a reference database for the blogs that I like rather than a day-to-day tool. Junta42 Blog.

Social Media

Social Media Social Marketing B2B Marketing Personalization

How old-school data capture is poisoning marketing and what to do about it

Chris Koch

JULY 10, 2009

in their marketing—fewer than 35% of marketers in our survey have been using blogs or podcasts for more than one year, and just 3% have been using social media (LinkedIn, Twitter, Facebook, etc.) Another great example of the aggregation blog strategy that I was talking about. for at least that long. I don’t think so.

Web 2.0

Web 2.0 B2B Thought Leadership Ideal Customer Profiles Thought Leadership

Chris Koch

Three steps for B2B marketers to build a personal social media presence

How old-school data capture is poisoning marketing and what to do about it

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