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10 Best Practices for Using Links in Emails

Adobe Experience Cloud Blog

I recently received a question from a Marketo customer about best use of links in emails. Essentially, the customer wanted to know how and when to put links in an email communication to a prospect. A link should be identifiable to the email reader by the color and because it is underlined. Example: Marketo.

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5 Ways to Win with Web Personalization

Adobe Experience Cloud Blog

Or depending on the weather of the geographic regions your visitors are located in, you could promote different items on the homepage banner. Link clicks on a web page: Links on your website could be considered calls-to-action. A tip for geo-location web personalization: ensure you have clean data.

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Digital Marketing Software: Landscape Of the Top Tools

Referral Rock

Other popular digital marketing tools in this category: Autopilot, Marketo, Pardot, Eloqua. Thanks to A/B testing tools, you can make informed data-based decisions when it comes to which banner looks best or what color signup button is more enticing. Find unique link building opportunities.

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Best of 2008: Cool Web Tools, Part 3

WebMarketCentral

It can be used to create banner ads, slide shows or Flash-like animations. Examples include David Raab's Guide to Demand Generation Systems , Marketo's Landing Page Test Calculator and this podcast from Laura Ramos on using Web 2.0 Gickr Gickr is a slick free tool for creating animated GIFs from any collection of photos.

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48 Content Marketing Tools to Make Your Life Easier

Single Grain

You can find broken link-building opportunities using Ahrefs' advanced filter option. Hootsuite is trusted by over 800 companies from the “Fortune 1000” list like Marketo and Melia. Canva is the most popular free designing tool to create images, logos, infographics, banners and other visual projects.