Convert

SEPTEMBER 15, 2021

This past July, Colorado passed the Colorado Privacy Act (CPA) , making it the fourth state to enact comprehensive privacy legislation in the US, after California, Nevada, and Virginia. Colorado CPA. First, here’s a summary of all the key provisions of these laws: Key Provisions. Nevada SB220. Right to access personal data.

Act-On 98

Act-On Privacy CPA Cost per Acquisition 98

Unbounce

SEPTEMBER 16, 2021

As you may have heard, Pay-Per-Click (PPC) is a competitive game. In 2019, small businesses spent between $9,000 and $10,000 per month on PPC , with Google making an average of $116.5 We’re here to show you how to get the best bang for your buck by cleaning up your Pay-Per-Click (PPC) strategy. Hop straight to it here :).

Landing Pages 145

Landing Pages PPC Paid Content Optimization 145

Altitude Marketing

OCTOBER 23, 2018

Every business-to-business company is different. What percentage of revenue should I spend on marketing?” “How much do companies spend on marketing?” What is the cost and value of your product or service? In my experience, successful B2B companies start their marketing efforts by first investing in their brand.

Marketing Budget Creation 56

Marketing Budget Creation Marketing Budget Work Management Paid Search Agency 56

Single Grain

MAY 11, 2023

In 1994 , the very first banner ad appeared on a previous iteration of today’s tech site, Wired. Can you believe that it’s been nearly three decades since the first online ad graced us with its presence? That’s right. It marked the dawn of a new era of digital marketing that would transform the world into the digital landscape we know today.

Paid Content 52

Paid Content Cost Per Click Advertisements Advertising 52

Unbounce

JULY 30, 2019

November and December are all about volume, so every dollar you can save when it comes to your cost-per-acquisition can have a significant impact on your bottom line. (Thank goodness!). But if you’re in ecommerce, that’s a different story. There’s just too much at stake not to. billion on Cyber Monday.

Landing Pages 111

Landing Pages Bundling Urgency Marketing Ad Exchange 111